# Local Lead Feed > Local Lead Feed is a lead management hub for local service businesses (plumbers, HVAC companies, electricians, roofers, and similar contractors) and the agencies that serve them. It captures website form submissions, tracks marketing attribution (including Google Ads click IDs and UTMs), logs inbound phone calls via Twilio, and uses AI to help teams prioritize follow-up — all in one dashboard. ## Owner Local Lead Feed and localleadfeed.com are owned and operated by **Web Canvas LLC**, PO Box 15601, Montour, Pennsylvania 15244. Contact: hello@getwebcanvas.com. ## What it does - Collects leads from any website (via an embeddable connection), WordPress (WPForms plugin), and a public REST API into a single inbox - Records first-touch attribution: Google Ads, Google organic search, Bing Ads, Facebook Ads, Instagram Ads, LinkedIn Ads, AI search assistants (ChatGPT, Perplexity, Gemini, Claude, Copilot), referrals, direct, email, text, and offline - Scores lead quality, urgency, and spam likelihood with AI (human star ratings stay separate and are never overwritten by AI) - Tracks inbound and outbound calls on Twilio-provisioned tracking numbers and matches them to existing lead records by caller phone number - Generates AI call summaries and drafts missed-call recovery texts (a human always approves before sending) - Pulls in Google Local Services Ads leads directly (read-only — Local Lead Feed never replies or edits LSA campaigns) - Sends instant email and SMS alerts when new leads arrive - Includes Marketing Tools: QR codes, an embeddable web forms builder, a site contact bar, and a customer referral tracker - Supports team roles (owner, staff) for agencies managing multiple client organizations ## How it's different from a general CRM or a spreadsheet Local Lead Feed is purpose-built for local service lead intake, not general B2B sales pipelines. It does not require manual data entry to capture source attribution — that happens automatically on the first website visit or ad click, even if the visitor browses multiple pages before contacting the business. Phone calls and web form leads are unified into one record by caller phone number, so a customer who calls after filling out a form isn't treated as a new, disconnected contact. ## Pricing - 14-day free trial of the full Pro plan, no credit card commitment during the trial - Pro plan: $59/month after the trial - One plan, everything included — no feature-gated tiers ## Key pages - [Home](https://localleadfeed.com/): Product overview and free trial CTA - [Features](https://localleadfeed.com/features/): Full feature breakdown - [Solutions](https://localleadfeed.com/solutions/): Trade-specific pages for home service businesses - [Roofing](https://localleadfeed.com/solutions/roofing/): Lead management for roofing companies - [Plumbing](https://localleadfeed.com/solutions/plumbing/): Lead management for plumbing companies - [HVAC](https://localleadfeed.com/solutions/hvac/): Lead management for HVAC companies - [Electrical](https://localleadfeed.com/solutions/electrical/): Lead management for electrical companies - [Integrations](https://localleadfeed.com/integrations/): Website connection, WordPress, Google Ads, Google Local Services - [Pricing](https://localleadfeed.com/pricing/): 14-day free trial, then Pro pricing - [FAQ](https://localleadfeed.com/faq/): Common questions in plain language - [Blog](https://localleadfeed.com/blog/): Educational articles and product changelog - [About](https://localleadfeed.com/about/): Who it's built for and why - [Contact](https://localleadfeed.com/demo/): Talk with us before you start ## Product status Local Lead Feed is publicly available. New accounts start with a 14-day free trial of the full Pro plan ($59/month after the trial). The product is actively used by home service businesses; feedback continues to shape the roadmap. ## App - [Sign in to the Hub](https://app.localleadfeed.com/) - [Start a free trial](https://app.localleadfeed.com/register)